Welcome back to another episode of the Real Estate Excellence Podcast! Today, I have Melissa Ricks on the podcast.  Melissa Ricks is a realtor and the owner of Melissa Ricks Real Estate (MRRE).  She is a full-time agent servicing sellers and buyers in NE Florida. She specializes in first-time home buyers, military and retirement relocations, new construction, and sellers in all circumstances.

 

The MRRE Dream Team provides top-notch customer service with weekly updates to all parties involved for a smooth transaction. Their customers and referral partners are the main sources of their continued success and they take pride in delivering on their promises, and giving back to their communities!

 

Since 2016 she has served families in the greater NE Florida region and takes pride in providing top-notch services, as well as providing peace of mind during the process of selling and buying for all of her customers. She has been fortunate to sell several hundred homes over the years and is honored to be a part of the top 1% of Real Estate professionals in their market.

 

[00:01 - 05:11] Opening Segment

 

  • I welcome Melissa to the show 
  • Melissa shares her life story
  • Getting what she wants
  • Mom of five and asking what she wanted her identity to be

 

[05:12 - 48:58] Fueling Her Fire

 

  • Just built different: Where Melissa’s fire comes from
  • An article in the Real Producers Magazine: Check it out!
    • Having kids at a young age is tough to do
  • Providing quality to your life and value
  • How to express personal development to your kids
  • Melissa’s Road to Real Estate in Florida
    • “I just wanted a hobby!”
    • There is no in-between
  • A big believer in new agents starting with teams
  • Six Years of Real Estate Experience and Keeping Involved
  • Why Returns Come Full Circle
  • A Brand as Elite as Melissa felt 
  • 180 Friends Turned Customers and Clients!
  • An Internal Fire in People
  • I am Obsessed with People: Melissa talks about her motivation model
  • Simon Sinek’s Golden Circle
  • The sole agent on the weekend
  • Full Hands on Deck and Why Melissa won’t Hire a Showing Assistant
  • Why Systems and Processes are Everything to a Business
    • Built on the needs of the people
  • Not Just About Melissa
  • Hire for your weaknesses
  • What you see with Melissa Ricks is what you get
  • Own You.
  • What is Your Niche?

 

[48:59 - 57:54] Closing Segment

  • Connect with Melissa Ricks
    • See links below
  • Who You Know or What You Know?
    • What You Know
  • Melissa’s Travel Bucket List
    • Not a big vacation person or traveler
  • Final words

Tweetable Quotes:

 

“I thrive on change.” - Melissa Ricks

 

“You have to put yourself out there if you want to grow your name and your business.” - Melissa Ricks

 

“Brand recognition is everything. But, it has to be genuine.” - Melissa Ricks

Connect with Melissa Ricks through [email protected], 904-548-8540, Facebook, Instagram, and Tiktok!  Or you can visit their website

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