If you've ever stared at a blank blog post wondering what to say, Elizabeth has the fix. She walks through 10 questions that instantly generate blog content, drawn from what your clients are already asking you — because the best blog topics are hiding in plain sight.
We’ve all heard the hype about AI, but what’s actually happening behind the scenes? In this episode, Blythe breaks down two major studies that reveal how marketers are really using AI tools, where they’re struggling, and what’s coming next. If you're trying to figure out what to adopt (and what to Read More
If you’ve been told that lead generation means pitching constantly, being visible everywhere, or following a one-size-fits-all funnel strategy… this episode is going to feel like a deep breath.In this solo episode, I share the most powerful (and overlooked) way to grow your audience, build trust, and attract aligned clients Read More
Doing the same thing manually every time is a choice — and not a great one. Elizabeth walks through the processes in your business most worth automating, the tools that make it easy, and how to build workflows that free up your time without creating a tech dependency nightmare.
Most freight tech stacks are a tangled mess of tools that don’t talk to each other. Ezequiel Peralta, VP of Technology at SPI Logistics, is working to fix that. This episode strips away the hype and digs into what it really takes to build functional, secure, and scalable freight systems. Peralta Read More
Today, I sit down with Sabrina to explore the messy mix of dating, self-worth, and social media.We discuss how content driven by algorithms impacts emotional health. We dive into what it really means to be emotionally available and why you attract the same partner repeatedly.Sabrina shares her journey from running Read More
In this episode of Hometown Jax, we sit down with Josh Evans, former NFL safety for the Jacksonville Jaguars, to talk about life after football and his journey into business, fitness, and real estate. Josh opens up about the transition from professional sports to entrepreneurship, the challenges he faced in Read More
In this episode of Hometown Jax, we sit down with Josh Evans, former NFL safety for the Jacksonville Jaguars, to talk about life after football and his journey into business, fitness, and real estate. Josh opens up about the transition from professional sports to entrepreneurship, the challenges he faced in Read More
The best clients don't need to be sold to — they need to be confirmed. Elizabeth talks about the difference between convincing and confirming, and how to position your marketing so that your ideal client arrives already sold and just needs a nudge to say yes.
Barges move over 70 percent of U.S. grain and can carry the equivalent of 4,000 truckloads with a single tugboat. Yet this massive freight channel has remained invisible to most supply chains due to outdated systems and zero visibility. In this episode, OpenTug CEO Jason Aristides shares how his team is Read More
Thinking about leaving your 9–5, but chronic illness makes it feel impossible?In this honest and empowering episode, I sit down with Liz Carmines—business owner and social media strategist—who shares her personal journey of navigating pain, brain fog, and burnout while working in corporate…and how she knew it was time to Read More
The freight market doesn’t work the way most people think it does, and Chris Caplice is here to explain why. As the Chief Scientist at DAT Freight & Analytics and Executive Director of MIT’s FreightLab, Chris has spent years studying the breakdowns in routing guides, the myth of economies of scale, Read More
We get to sit down with the Head Coach of the Jacksonville Sharks. The Sharks are the arena football team here in Jacksonville, and Jason shares his journey from playing wide receiver in college and beyond, coaching high school football, and coaching arena football now for almost 20 years. It's Read More
You can't market well to everyone, so stop trying. Elizabeth walks through her target market worksheet — the practical exercise that helps you get specific about who you serve, what they need, and how to talk to them in a way that makes them feel immediately understood.
Business owner, podcast host, and SPI Logistics freight agent Dave Gulas is back on the show to talk about how he uses podcasting to create content for his customers and leads. By using education, he’s able to stay top of mind and earn future opportunities by delivering value long before Read More
Are you ready to dig deeper into the true meaning of confidence—and maybe learn about some surprising side effects along the way?Then you don't want to miss today's show.We sit down with transformational coach Staci Zellin for a heart-to-heart about what’s *really* holding women back from stepping into their power.Ever Read More
Tariff news changes by the hour, and freight pros can’t afford to fall behind. In this solo episode, Blythe shares how she used AI tools to get smart on global trade policy fast and prep for a talk on tariffs with real confidence. From building a research system to generating a Read More
In this episode of Hometown Jax, we sit down with Kristin Keen, the founder of Rethreaded, a Jacksonville-based nonprofit dedicated to helping survivors of human trafficking rebuild their lives. Kristin shares the powerful story behind Rethreaded, how she turned a mission of hope into a thriving organization, and the challenges Read More
From de minimis drama to geopolitical trade shakeups, tariffs are doing more than raising prices, they're forcing a full rewrite of how e-commerce logistics gets done. Harshida Acharya, Chief Strategy Officer at Fulfillment IQ and host of the eCOM Logistics Podcast, joins the show to explain what these policy changes really Read More
In this episode of Business with Chronic Illness, I’m unpacking the unseen, unspoken emotional workload that so many of us carry before we ever open our laptops or talk to a client. From managing symptoms in silence, to performing “fine” for others, to overthinking how we’re perceived — this episode Read More
