In this episode, Brent Dowlen emphasizes the importance of reassessing your "why" when podcasting, regardless of your initial motivation. Your show must align with your beliefs, goals, or dreams to connect with your audience authentically. Without a clear purpose, you risk attracting the wrong audience or failing to engage with your intended audience. When your "why" aligns with your audience's interests, your podcast will resonate with them, and your audience will grow organically!