Building trust and solid post-close relationships are vital to being booming in your business, especially in real estate. You should nurture those relationships and surround yourself with successful people to set you apart from everyone else. Today, Lisa Barton, a broker associate at Lisa Borton Team - Keller Williams Realty Atlantic Partners, shares how she became a luxury home specialist and a team builder.

Lisa grew up in Gainesville, and her background in psychology taught her the importance of developing strong relationships and earning a solid reputation through quality professional service, personal accountability and always delivering as promised. Lisa has transferred those lessons into her approach to real estate, that’s why, her team of real estate professionals has been top-producing real estate agents based out of Ponte Vedra Beach, Florida.

Let’s jump into the importance of developing strong relationships in real estate!

[00:01 - 14:33] Opening Segment

  • Lisa shares a little bit of her background and story
    • Growing up in Gainesville, Florida
    • Her experience working in a public school
    • Getting her real estate license 
  • Why Lisa decided to build The Lisa Barton Team
    • Having a balance in the personal and business life 
    • Having a high-touch team that listen to people

 

[14:34 - 35:19]  Luxury Home Specialist and Team Builder

 

  • Lisa shares her decision of going from Berkshire to Keller Williams

 

    • An opportunity for expansion and growth
    • Have financial and structural freedom
  • The importance of being informed in the real estate industry
  • How Lisa Barton Team was built
    • How Tonya, Marsha, Sean, Brandy, Heather, and Savannah became members
  • Lisa’s experience having a support team that helps to look things easier

 

[35:20 - 58:04]  A Solid Reputation Through Quality Professional Service

  • Lisa’s insights about agents being comfortable talking on the phone
    • There are other ways to get business
  • The role of circles of influence
    • Know your members and pay close attention to what’s happening
    • Hard work, be consistent and know your message
  • Lisa’s outlook on building strong and long-term relationships with customers
  • Lisa discloses her three keys to success
    • Hard work, education, and persistence

[58:05 - 1:03:50] Closing Segment

Connect with Lisa through LinkedIn, Instagram, Facebook, and YouTube.  Make sure to check out Lisa Barton Team, and Receive insights from Ponte Vedra's leading real estate team! 

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Tweetable Quotes:

“Real estate is not a sprint. There is a misconception that real estate is a quick way to make a good living and to set your schedule. [Real estate] is a marathon.” - Lisa Barton

“Real estate is an investment, but it is also a product .” -  Lisa Barton