Manifest: The Future of Logistics was first held in January 2022 as one of the first big industry-wide events that made me go, "Wow, this industry actually feels like something modern and fresh." They had puppy lounges, autonomous trucks, rad conference swag, and even a concert by Ludacris. It created a Read More
If you like revenue, you should be prioritizing marketing operations—aka MOPs. So let’s talk about what MOPs includes: At its core, it’s about helping the company scale efficiently using data, people, and processes. Skills that a great marketing ops person has: Understanding people (and thus understanding the buyer’s journey)What should (and more importantly, shouldn’t) Read More
Everything is Logistics host Blythe Brumleve was invited on a recent podcast to talk about the future of supply chain and logistics. Eric is the founder and CEO of Third Stage Consulting, a firm focused on helping clients define and implement their digital strategies and digital transformations. In this talk, you'll Read More
Fantasy football has been around since the early 60’s when initial rules were invented by Oakland Raiders staffers and a reporter. By 1989, over a million people took up the hobby. Hell, even when I first started playing in our decade-old fantasy league, we calculated our scores by hand using the Monday Read More
When Freightwaves first launched 'Back the Truck Up' the main goal was to bring a central place of news and social media content directly onto one site. Powered by truckers and industry vets, Justin Martin was one of the first trucker→creators who jumped at the chance to stay home instead Read More
I first met Nadine Nocero from Sync Show while at the TMSA conference in Orlando, Florida at the Gaylor Resort's "lazy" river that seemed to go 30mph. But it was that conversation about digital marketing that told me I needed to get her on the show and she's coming in sharing Read More
In a previous episode, we talked about economic espionage when the British found several ways to "take without asking" in China regarding their tea-making practices. But in this episode, we're bringing it to the modern day by telling you how to spy on your own competition using all of the digital Read More
90 percent of US tea is folks drinking black tea. But did you know the reason Americans drink so much black tea stems from the decisions by the British Naval Fleet?Economic espionage has been going on for centuries. So in today’s episode, we’re talking about how the British spied on China Read More
The Great Resignation brought about the biggest employment movement since Henry Ford created the modern work day consisting of 8 hours at work, 8 hours at home, and 8 hours of sleep. So as we enter Q4 two years into this mad new world, CEO Wasim Munayyer is joining the show Read More
Most SEO strategy in freight stinks. So in this episode, we're going to break down why the current system isn't working, what to do if you've already invested in organic SEO, and what strategies you should implement instead to get the leads your sales team really wants. Flexport’s top supply chain Read More
When you first start running a trucking company, handling the business and admin side of things is relatively simple. But when you start growing and adding more trucks to your fleet, it becomes extremely challenging to manage the necessary paperwork the government requires to keep you operating in good standing. In Read More
For as long as freight has been around, there have been legal issues needing to be rectified. And even if the story doesn’t directly impact our side of the business world, there are undoubtedly downstream effects that ultimately will affect how you do your job. That’s why we have Matthew Leffler Read More
If you’re like me, hearing the word "accounting” is enough to make you want to take a nap. But this aspect of running a freight company is vitally important to keeping your business open and running smoothly. In today's show, we’re talking to the folks who help us optimize the unsexy Read More
How to market your company like a sports teamMost of us think of B2B marketing as "boring." Especially in the world of logistics where many marketing campaigns are just copycats and snoozefest. Because I have a background in freight and sports, I'd like to share 4 tips from sports to spice Read More
The logistics of getting an NFL teamWhen the city of Jacksonville was awarded an NFL franchise, many folks believed it was a fly-by-night decision. But it was a plan decades in the making. On this episode, we're breaking down all the relationship-building and chess moves made by a group of leaders in Read More
The story of JAXPORTHave you ever wondered how a city gets a port? Who maintains it? What happens after a port is constructed? We're answering all of those questions on today's episode with Chelsea Kavanagh, Senior Director of Communications at JAXPORT where they handle an impressive amount of freight spanning across Read More
Offering benefits in the trucking industry is usually reserved for big companies. But Zach Swartzendruber is aiming to change that with his family-run operation, Benefits for Trucking. No matter if you're a single person LLC or a small fleet, Zach has spent the better part of his life making sure that Read More
Marketing and sales in freight are having a challenging time. Not only are we facing a recession and coming to grips with new B2B buying methods but these our roles are becoming more demanding with a limited budget. How are freight companies managing these challenges? That's why we have Sol de Read More
For a lot of us who work in freight, we know about the relationship between carriers, shippers, and brokers. But very few talk about the government contracting side of freight--which can be incredibly demanding but also lucrative.Joining us for a second time is the amazing Melanie Patterson who is the Read More
For two years we've heard about the evolution of work with workers largely dictating the new terms. But as the economy continues to evolve what does the current job landscape look like? Is now a good time to be looking for a job? How do you develop a relationship with Read More
